World Poultry: World Egg Day website launched

Day four of the International Egg Commission’s London 2012 conference has seen the launch of a brand new World Egg Day website.

This year World Egg Day will be celebrated on Friday 12th October, and the IEC has launched this new multi-lingual website to help promote the benefits of eggs with consumers, health advisors and nutritionists all around the world.

Eggs have a vital role to play in feeding people in both developed and developing countries. They are an excellent, affordable source of high quality protein, that can be produced almost anywhere, making them a valuable food source to people right across the world.

IEC Chairman, Joanne Ivy, explained: “As an industry we feel very privileged to be producing a product that can benefit so many people; we have publicly pledged to work with food organisations and developing nations to help provide access to eggs for everyone. Now we need to raise awareness, so that people everywhere know how good eggs are for their health. This new World Egg Day website is part of our industry’s on-going work to spread the message internationally, educating people all around the world about the nutritional benefits of eating eggs.”

Globally, over 1 billion people are underfed and undernourished; the egg industry believes that it can truly make a difference and help to stop this. With the help of the IEC and international egg associations from around the world, the international egg industry has pledged to work with the United Nations’ Food and Agriculture Organisation, food organisations and developing nations to help to feed the world’s growing population, and make eggs available to everyone.

The new World Egg Day website is available in 10 languages: English, French, Spanish, Chinese, Italian, Japanese, Portuguese, Polish, Hindi and Russian.

IEC conferences are held twice a year; the next one is being held in Madrid, Spain 7th – 9th April. Come and join the IEC and profit from a direct exchange of ideas with the leaders of the global egg industry.

• World Egg Day